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Cold calling isn’t dead. Most sales orgs just suck at it.
Let’s get this out of the way: I have an issue with the term Artificial Intelligence . It is both insufficient and over-promising at the...
Jul 30
Your ABM strategy generates MQLS... here’s a quicker path to Revenue growth.
You're a marketing executive for a B2B tech company, and you've invested heavily in Account-Based Marketing (ABM). The objective was...
Jun 19
Boost Portfolio Valuations: The Micro ABM Edge for Faster B2B Tech Exits
Micro boost to a Macro challenge To our valued partners in Venture Capital: You understand that optimizing every facet of your portfolio...
Jun 17
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