
A Boutique Firm by Design
Second Sight is a boutique Demand Generation firm with a comprehensive process and a simple mission.
Over the years, I’ve been fortunate to work alongside people who were generous with their time — mentors who taught, encouraged, and helped shape the way I lead today. Like most careers, mine took turns I didn’t expect.
One twist placed me at the ground floor of an OEM tech startup, tasked with building a sales organization from scratch.
We faced it all: an unproven product, a skeptical industry, and the challenge of building a channel of resellers who didn’t yet know they needed what we had.
There were missteps, but we learned. We kept moving forward. We built something that worked — a real sales engine, a loyal channel, and a reputation for showing up and supporting our partners. That experience shaped the core philosophy behind Second Sight: Lead with empathy, listen with intent, and never stop adapting.
When I launched this firm in 2018, the name Second Sight felt inevitable. My entire career has been about developing that second layer of vision — not just seeing what’s ahead, but understanding what’s beneath, around, and often overlooked.
That’s what we offer our clients today: clarity, perspective, and focused execution in a space that’s often crowded and chaotic. You’ve got the forest. We help you see the trees.
Your kind consideration is very much appreciated.
- Joel Fosmire, Executive Director
Building a partnership that aligns process with goals
We don’t just generate leads — we drive real, qualified demand.
At Second Sight, our all-in, end-to-end approach goes far beyond scheduling meetings or basic outreach. We embed ourselves into your business development strategy, adding depth, dimension, and discipline to every stage of the funnel.
Through intelligent targeting, relentless process control, and multi-channel engagement, we deliver results that are qualified, measurable, and aligned with your growth goals.
AI-Driven Account-Based Marketing
Account-Based Marketing is evolving — and AI is at the forefront. We harness advanced technologies and data insights to identify and engage the right companies and decision-makers with precision.
Your Growth, Engineered
Provide us with a clear picture of your products, services, markets, and goals — and we’ll build an actionable pipeline of high-potential prospects that need to hear your story.